BARRYS
BARRYS
“THE BEST WORKOUT IN THE WORLD”
Project: Gym Showcase
The Brief
Barry’s needed a bold, cinematic campaign to spotlight their Surry Hills studio and reinforce their positioning in the Australian fitness space. The brief was to hero the full class experience; instructors, clients, culture in a way that felt gritty, elevated, and unmistakably Barry’s.
What We Delivered
1x Hero Campaign Video (30s)
Social Cutdown
Stills across four locations (Red Room, Lobby, Showers, Fuel Bar)
